Altitude Magazine N° 19.

100 local life many distinctive elements,” Natascha adds. This identity is reflected in a strong visual presence of deep green—a colour found throughout the shop, especially on their bags and logo. QUALITY, AUTHENTICITY, AND SIMPLICITY As one quickly realizes, La DreamTeam is a boutique where you can easily get immersed in. It is a place where elegance meets warmth, making it a pleasure to treat yourself to find the right gift. “We wanted to complement the major stores in Crans-Montana, but with a more relaxed and personalized approach,” they explain. The steady flow of new visitors is reinforced by positive word-of-mouth and their personal ties to the community. Kathou, very active at the golf club, frequently reconnects with customers there who have discovered the boutique and appreciated its atmostphere. On the digital side, the shop has established itself with a clear website and a growing Instagram account, an ideal showcase for presenting new arrivals and ideas. “We are very happy with this first year. We have a thousand and one projects to make this place even more magical than it already is,” Natascha says. ABOVE ALL, A HUMAN ADVENTURE A year after taking over, the two sisters are still enthusiastic about moving forward–but they are not rushing. Their ambition is not to grow at any cost, but to prioritize quality and hospitality in order to strengthen their concept and express their strong identity. In a resort where the retail landscape continually evolves, La DreamTeam has already found its place by cultivating a warm lifestyle—mixing refinement, curiosity, and the joy of gifting. A destination that appeals as much to design lovers as to anyone who simply appreciates beautiful things. the two sisters are constantly searching for niche products, authentic artisans, and small familyowned brands that prioritize quality. “We want to work with people we know, with human-sized businesses where contact is direct,” Natascha explains. Among their recent discoveries is the prestigious candlebrandOnno—aBelgianmaker of handcrafted candles showcased in stunning containers, designed by Ilse Vandeputte and produced by hand. The shop also offers Nicolaï, a French house of perfumes and home scents founded in 1989 by Patricia de Nicolaï (Jean-Paul Guerlain’s niece), whose fragrances have charmed a loyal clientele for decades. Alongside these refined brands, such as Baobab Collection, the sisters also support local creators— including an artisan who handcrafts unique bag designs and jewellery. Customers appreciate this approach. They are looking for authenticity from regional sources. Europe is full of craftsmanship—especially in Italy—where countless artisans create beautiful, high-quality objects at reasonable prices. This philosophy resonates with the mixture of customers to La DreamTeam, from locals, Swiss customers, to passing visitors. THE ART OF ELEVATING Stepping into La DreamTeam feels like entering a world where every object tells a story. The shelves invite exploration with their fragrances, home décor, cushions, and many other accessories. Nothing is left to chance, and everything feels perfectly placed. “Our products must convey emotion, a story, and craftsmanship. That’s why we care so much about the background of the brands. When you know the identity of an object, it takes on a whole new dimension,” says Kathou. Their chic, shimmering gift bags—enhanced with crinkled paper and a delicate bow—are part of the shop’s signature. “People love giving and receiving our gift wrapping. It’s one of the shop’s

RkJQdWJsaXNoZXIy MjIzNzg=