30 local life Alpinglow’s devices improve skin health, reduce inflammation, promote better sleep and increase energy levels through innovative technology : red light therapy (or "photobiomodulation"). Ranging from portable systems to full-body panels, their devices are designed for both professional use and and safe, convenient, home use. Founded in November 2023, Alpinglow set up its headquarters at Mavericks Active Workspace, located in the heart of Crans-Montana near Place d’Ycoor. It’s company director, Jana Drnkova, picked the training centre for its base as it shares the same goals of business and lifestyle. Jana says : "My partner and I have only been in Switzerland for three years. We chose this country for its high standards of quality. As for Valais, I worked a season at Alaïa Bay and really enjoyed it here, so we decided to settle in this region." IN PRACTICE In short, this type of therapy helps maintain and enhance physical and mental well-being. "Personally, I love skiing and spend entire days on the slopes. In the evening, I use one of our devices THE IDEAL LOCATION While somewhat in its infancy in Switzerland, red light therapy is widely used in countries like the United States. Establishing Alpinglow in Crans-Montana is even more relevant with the arrival of Vail Resorts. This operator is expected to bring clients already familiar with this technology. Another target group includes athletes, especially skiers. The approach of the World Championships is very promising in this regard. Additionally, the wellness, anti-aging, and regenerative aspects can be attractive in various contexts, from care centres to hotels and even home services for affluent clients. "Our overall goal is to increase the awareness of our range of devices. That’s why our website features a blog rich in information that we regularly update. Alongside social media, we are present at leading international trade shows," adds Jana Drnkova.
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